Written by Dudez Ignacio Reviewed by James Macey Updated on June 5, 2023 On this page Ooma’s Pros and Cons How Much Does Ooma Cost? Ooma’s Standout Features What Kind of Business is Ooma Best For? How Does Ooma Compare With Other Phone Systems? Does Ooma Have Good Customer Reviews? How We Reviewed Ooma Verdict Expand Our site is reader-supported – by clicking our links, we can match you with a potential supplier, and we may earn a small commission for this referral. Ooma is an internet-based business phone service provider that’s easy to use and enables you to take work calls wherever you are. We’ve conducted extensive research and have found that Ooma’s monthly rate of $19.95 is really low. Aside from that, you don’t have to worry about getting tied to a long term contract which makes it the best business phone system provider for low-cost, 24/7 support.When choosing a VoIP (Voice over Internet Protocol) phone system for your startup, the first things to consider are its inbound and outbound communication features, pricing, integrability and scalability and customer support.Fortunately, these are the key factors that we’ll dive into in this Ooma review. In addition to that, we also compared its standout features, strengths and weaknesses with the top 11 business phone system providers so you have a better scope of which provider fits your needs.We breathe, think and speak phone services and have been writing and researching in-depth reviews on it for over a decade. This is why this review will be the ultimate guide to measure if Ooma is perfect for your business. While Ooma is great for value, there are other higher-rated providers on the market which you can explore in our guide to the best phone systems for small businesses. Swipe right to see more 0 out of 0 backward forward Expert Rating 4.3 Best For Low-Cost 24/7 Support Price $19.95 – $29.95 per user, per month Ooma’s Pros and Cons Pros Offers dependable customer support 24/7 Tons of call features Rave reviews from users Cons Limited collaboration features Weak security and authentication service ✓ Pro: Offers Dependable Customer Support 24/7Ooma offers a wide array of customer support services. These are user forum, a knowledge base, live chat, phone support, and, more importantly, it has 24/7 live support. This gives it a score of 4.5/5 in customer support. You also gain access to onboarding support when you upgrade to Ooma Enterprise or Ooma Office Pro Plus.✓ Pro: Tons of VoIP Call FeaturesBased on our in-depth research, Ooma scores 4.5/5 for features because it offers over 50 standard features that can help catapult your business to the top. You can choose from numerous call management features to tailor your system, including virtual faxing, ring groups, or a company directory – and this is only looking at its most basic plan.It’s comprehensive range of features is one of the reasons it stars in our list of the best VoIP providers in the US.It’s straightforward, easy to set up and so easy to use that your customers and your staff won’t have any problems navigating through the system. This also means that there will be fewer dropped calls.8×8, on the other hand, has a myriad of inbound and outbound communication features you can choose from which gives businesses more advanced options to tailor in their system. For this, they get a score of 4.8/5 in the features category.✓ Pro: Rave Reviews From UsersOoma earns an overall score of 4.4/5 in the customer score category across customer review sites, such as Capterra, Trustpilot, and G2. The majority of its customers only had positive feedback about their Ooma experience, mainly because of its affordability and the fact that it offers 24/7 live support.✘ Con: Limited Collaboration FeaturesWhile Ooma gets a decent score of 4.1/5 for features, none of the collaboration features are available on all of its plans, Some examples are team messaging, document sharing, and task management. However, the video conferencing feature will only be available when you purchase the Ooma Office Pro and Ooma Office Pro Plus.Meanwhile, 8×8 offers all of these tools in the collaboration features except for the task management service.✘ Con: Weak Security and Authentication FeatureTo ensure your data, and that of your customers, remains safe from possible cyber attacks, the implementation of data privacy and digital security has been an important first step for everyone and is strictly recommended. Ooma only scores 1/5 for security.Its reason for this low score is because Ooma doesn’t display any certification compliance online. In addition to that, its Terms & Conditions specifically state that it is not HIPAA (Health Insurance Portability and Accountability Act of 1996) compliant. Aside from this, multi-factor authentication, user-permissions and password rules aren’t enforced.However, it does provide Transport Layer Security (TLS) and the Secure Real-Time Transport Protocol (SRTP) data encryption security. How Much Does Ooma Cost? Swipe right to see more 0 out of 0 backward forward Ooma Essentials Ooma Pro Ooma Pro Plus Price $19.95 Price $24.95 Price $29.95 Key Features 50+ standard featuresVirtual receptionistRing groupsMusic on holdOne toll-free numberDigital faxMobile appEmail audio attachments Key Features Everything in EssentialsDesktop appVideo conferencingCall recordingDynamic caller IDGoogle and Office 365 integrationsCall analytics Key Features Everything in ProCall queuingSalesforce integrationMicrosoft Dynamics 365 integrationAdvanced call flowsVideo conferencing recordingHot desking Each of these plans offer over 50 features that are beneficial for any type of business.We have compared the prices from eleven different phone system providers and we have concluded that Ooma is best for low-cost, 24/7 support.However, Ooma earns a score of 3.5/5 for pricing because some features, such as spam prevention or voicemail to text, are only available when you upgrade to Ooma Office Pro and Ooma Office Pro Plus Plans.Meanwhile, Zoom scores 5/5 in the same category because it offers all these services in all of its plans, and its cheapest plan starts at only $10 per user, per month.If you are not sure if Ooma is the right fit for you and your business, compare phone system prices by using our quick free quote-finding tool. Compare free quotes for the phone systems that are best for your business Do you already have a business VoIP system? Yes No Answer a few questions – it only takes a minute Ooma’s Standout FeaturesOoma scores highly for its features, offering over 50 standard features. We’ve narrowed the following list down to its most standouts features:Virtual ReceptionistAny business will win when they have an exceptional, comprehensive secretary. With a virtual receptionist you won’t have to worry about missing any business opportunities. Looking at our in-depth research, this gives Ooma a score of 4.1/5 in the features category.This feature isn’t just for large corporations anymore. It is now available to any sized business and a feature you can get in any phone system provider.Ooma has the virtual receptionist as a standard feature on all of its plans. It makes sure that no call is left unanswered, helps you connect with your customers by allowing users to get transferred to the right department, choose a language, or even navigate through the phone menu with an automated guide.Ooma offers other virtual features including a virtual phone number, which you can find more about in our guide to the best virtual phone number apps.Mobile AppMost of the phone system providers have the mobile app feature because in an age of hybrid working, it has become essential for companies, big or small, to become accessible and turn over deliverables, whether you’re at home, in the office, or on the road.The mobile app feature is a versatile tool that allows you to stay productive, communicate with customers, or even start a quick meeting with the office team – wherever you are. This feature is essential because everyone is on their mobile phone most of the time.However, Ooma’s mobile app feature has options designed specifically for professional use, such as swapping between two callers on your line, call transfer them, or send to voicemail. Aside from that, the mobile app also lets you do what they call an attended transfer where the need to announce or explain a particular call can be done first before transferring to the right department.Desktop AppWorking remotely or being mobile is one of the best things to happen to the corporate world.The desktop app is a versatile feature that allows your whole office to update everything you would on a desktop to your business phone system – which can be setup on your laptop.This way, you can still be a part of conferences, listen to voicemails, return missed calls, or communicate with your team easily through your company directory from your laptop.It is worth noting that this feature is only available when you upgrade to Ooma Office Pro which only costs $24.95 per user, per month that’s still cheaper compared to other phone system providers.Hot DeskingIf you are not able to use or log in to your work station, hot desking will allow you to inhabit any workspace. This will ensure you won’t miss a looming deadline.While this feature isn’t entirely new, not all the top phone service providers have this feature. Luckily, Ooma offers this useful tool, but only when you upgrade to the Ooma Office Pro Plus. What Kind of Business is Ooma Best ForOoma provides a simple solution at a cost effective price. This is why our researchers have found that it’s best for low-cost 24/7 support, thus, placing Ooma in second place with a score of 4.5/5 in customer support.Most of the businesses that will benefit from Ooma phone system are the low-investment, no-inventory, service-based businesses. How Does Ooma Compare With Other Phone Systems?When choosing a phone system are its inbound and outbound communication features, pricing, integrability, scalability, and its customer support channels.Below you will see how Ooma compares with other phone service providers that our researchers looked at. PlatformsOoma8×8Ring CentralVonageNextivaGoto ConnectN2P USZoomNuacomGoogle VoiceDialpadInbound & Outbound Communications Features4.14.84.24.53.93.43.643.32.64.4Pricing3.52.53.53.83.84.34.553.54.04External Connections2.74.24.33.53.32.62.83.72.92.82.4Scalability4.14.94.94.52.94.43.14.33.82.93.3Customer Support4.5553.44.53.43.93.33.53.14.5Ooma’s Inbound and Outbound Communication FeaturesOoma scores a solid 4.1/5 for communication features because it offers a lot of services in the inbound communication tools such as voicemail, ring groups and customizable hold music. However, the call queue service is not available in Ooma’s Office and Office Pro Plans. It’s an important feature for businesses which will only be available when you purchase the Ooma Office Pro Plus Plan. Despite lacking some outbound communication features such as custom call lists or predictive dialing, it offers an important service which is SMS/Chat.Compared to Nextiva, which doesn’t offer these features just mentioned in the outbound communication sector thus earning only a 3.9/5 average in this sector.Ooma’s Integrability and ScalabilityOoma’s external connections features allow you to choose between the best software programs any business will need for optimal performance. You get to choose between Gmail, Outlook, Google Workspace, Microsoft 365 to integrate in your system when you upgrade to the Ooma Office Pro or Ooma Office Pro Plus.RingCentral, on the other hand, offers a lot of popular and high-demand interaction networks that you can integrate with your system, such as Whatsapp, Facebook, Apple Business Chat, and Google Business Messages. Meanwhile, GoTo Connect offers some of these software programs, too, like Salesforce or Outlook, but it doesn’t offer any software programs for workspace integrations, unlike Ooma or RingCentral.Ooma’s external connection features make it easy to scale alongside your business, which is why Ooma scores 4.1/5 in the scalability category.Ooma’s Customer Support ChannelEven though Ooma offers numerous support options, the reason it scores 4.5/5 for customer support in our research,it lacks email support. This option doesn’t become available when you upgrade to its advanced plans.This is why RingCentral and 8×8 both score 5/5 in the same category because they both carry all the customer support tools you will need, including email support service. Does Ooma Have Good Customer Reviews?To back up our own research for this Ooma review, we looked at reviews from real world customers on G2, Capterra, and TrustPilot.The average score Ooma receives on business software review sites is 4.4/5. This is what a few of the users had to say: Customer review “A Solid Option For Small Businesses”Pros: The Ooma Business platform is pretty robust and easy to set up and use. We’ve been able to deploy phones and fax and our clients get a professional experience when they call us.Cons: There are a couple of quality of life features missing, i.e. you can text from mobile, but not from desktop. (sic) Robert Wallace, Owner - December 11, 2019, Source: Capterra Customer review “Great product”We bought Ooma Telo for our home. The product and support vastly exceeded my expectations. We wanted to replace a proprietary phone system that was about 20 years old. 99% of the calls were spam. Ooma has robust spam blocking. We were able to limit incoming calls to our address book. No spam anymore. I called for support which was excellent. There are a lot of additional features. You can add a separate number for fax at no cost if you have Ooma premium. Calls can be answered on Apple or Android phones. (sic) Byron Cooper, - September 20, 2022, Source: TrustPilot Customer review “Breath of Fresh Air! Thank you!”Ooma Office was recommended to us by our IT Support Team. They had recently made the switch themselves and were 100% satisfied. So we like that our support team not only is familiar with the software and hardware but APPROVES of it as well. The next thing about using Ooma Office is the fantastic and user-friendly dashboard! We’re so thankful for a platform making personalized changes as frequently as we want FREE and INSTANT. (sic) Dallas O., Marketing Coordinator - May 27, 2021, Source: G2 How We Reviewed OomaWe've researched and tested 10 market-leading VoIP phone systems, evaluating them in terms of functionality, usability, cost and security options, so we can make the most useful recommendations to US businesses.Using our in-house research framework and ranking process, we evaluated each VoIP system across seven core categories of interest, each weighted differently, and then combined the results to come up with a final score.Our main testing categories for VoIP products and services are:Cost: The pricing structure associated with the VoIP service, such as monthly subscription fees, call rates, setup fees, hardware costs, and any additional charges for add-on features or services.Call features: The functionalities and capabilities offered by the VoIP service, including basic features such as call forwarding and voicemail, as well as advanced features like auto-attendant and conference calling.External connections: The VoIP service's ability to connect and integrate with external systems or devices, such as compatibility with existing phone systems or integration with mobile devices.Customer support: The assistance and resources provided by the VoIP service provider to customers, including technical support, online resources, and access to customer support representatives.Security options: The measures and features implemented by the VoIP service to ensure the confidentiality, integrity, and protection of voice communications and data.Scalability: The ability of the VoIP service to accommodate the growth and changing needs of an organization, e.g. capacity to handle a growing number of users or support multiple locations.Reputation: External customer opinion; the feedback and ratings given by customers who have used a particular VoIP product – the market position and reputation a VoIP software holds. Compare free quotes for the phone systems that are best for your business Do you already have a business VoIP system? Yes No Answer a few questions – it only takes a minute Verdict Our research shows that Ooma gets an average of 4.5/5 in the customer support category and 3.5/5 in the pricing sector. So, Ooma’s no-frills communications solutions and affordability is best for low-cost businesses who need 24/7 support. We recommend Ooma for those who need a simple, inexpensive phone system set-up.If this Ooma review still leaves you undecided, try our free quote-finding tool and we will link you to our trusted providers who will be in touch with obligation-free quotes. Written by: Dudez Ignacio Expert Market Content Writer Dudez Perez-Ignacio is a Content Writer for Expert Market, specialising in writing about phone systems and helping readers learn about innovative communication technology trends and insights, prioritizing value to help drive business growth. Researching and writing about this every day means Dudez is fluent in the complex vocabulary of business phone systems. Reviewed by: James Macey Senior Business Software Researcher James draws on his 4+ years experience as a researcher to offer specialized advice on a wide range of categories from CRM to Fleet Management. He believes all businesses can grow if they use the right tools and services.