How to Start Dropshipping on Shopify

When used effectively, dropshipping is a great way for an ecommerce beginner to find their footing and sell products online without investing massive amounts of money into inventory or storage space.

Shopify is one of the best free website builders for ecommerce and dropshipping. It offers a wealth of apps, is very easy to use, and is a great ecommerce platform overall, with multi-channel selling and loads of templates and customisation options available.

Any business just starting out can use dropshipping as a low-risk entry point into the world of ecommerce, as it doesn’t require too much investment in initial inventory or storage facilities. Let’s have a look at how you can start dropshipping on Shopify.

What Is Shopify?

Not only is Shopify one of the top ecommerce platforms for dropshipping, but it’s also one of the best on the market in general. In fact, Shopify scored the highest in our recent assessment of all ecommerce platforms, mostly due to its great sales features, stellar customer service resources, and very positive customer feedback.

We’ll get to discussing dropshipping below, but first, what specifically makes Shopify such a giant in the ecommerce world? Let’s have a look at three of its biggest perks.

Multi-channel selling

A great way to maximise profits, multi-channel selling allows you to sell your products on multiple platforms. For example, with Shopify, you can sell your products through social media platforms, like Facebook, Instagram, and Pinterest, or other shopping sites like Amazon or eBay. It’s not hard to see how this would bolster your profit margins with a minimal amount of extra work.

Customisation and templates

As subjective as it may sound, your site’s visual impact is a crucial part of attracting and capturing potential customers. And with the amount of customisation and themes on offer for Shopify users, you can really make your store your own and ensure that customers will recognise your brand.

Large app store

Finally, on the topic of customisation, there are plenty of Shopify dropshipping apps on offer. While some of these come at a cost, they provide a huge amount of tools and features that allow you to greatly enhance both your own experience and that of your customers.

Why Should I Use Shopify for Dropshipping?

These features all sound great when applied to any ecommerce business model, but what about Shopify lends itself to dropshipping specifically?

Ease of Use

Firstly, since dropshipping is often a first step for online sellers, it’s a safe assumption that a lot of dropshippers aren’t going to be instant ecommerce wizards. Shopify is so easy to use, however, that even the greenest rookie will be able to get to grips with it in a matter of hours. And if you are struggling to wrap your head around it, the support lines on offer have scored very well in our research (4.4/5), meaning help is easily accessible.

App Store

Another great reason to use Shopify is its dropshipping app store. Some popular dropshipping services, like Spocket and DSers (for AliExpress), have free apps that integrate into any Shopify store.

Free Shipping

Finally, Shopify gives you the option to easily turn on free shipping for any of your products. Free shipping is one of the most enticing draws that any online store can have, with 50.2% of online shoppers claiming they seek out this perk. Obviously, since you’re not the one shipping the product, you’ll have to make up the cost – but the appeal of free shipping may pull in enough customers to make it more than worth it.

How to Use Shopify for Dropshipping

So what are the steps you need to take in order to use Shopify to run a dropshipping business? We’ll start from the very beginning, but if you’re already set up on Shopify, feel free to skip to step two. And if you already know what you’re selling, jump down to step three!

1. Start your Shopify store

We’re really starting from square one here, but you obviously can’t start dropshipping on Shopify without an active Shopify account. Starting a Shopify account is easy, with the most basic plan costing £17 per month. And with a 14-day free trial, you can make sure you like the look of it before fully diving in.

2. Decide on your inventory

If you’re particularly passionate about your product, you may have completed this step before even starting your business. However, there are some products that are better suited to dropshipping than others. Since the profit margins with dropshipping are so thin, you’ll want to list cheaper products that sell often rather than big-ticket items that might only get you a sale or two every week.

Some examples of the most popular dropshipping items are toothbrushes, face masks, and yoga mats. The common theme here is easily disposable/loseable items that people may even buy in bulk. However, another effective approach is to find a niche that other stores aren’t filling, and capitalise on that. You’d obviously have to conduct a fair amount of market research to find out what this niche would be – but if you nailed it, you’d be in the money.

3. Contact a dropshipping supplier

There are loads of dropshipping suppliers out there, and they’re all looking to do business with you! Keeping in mind the inventory you’re looking to sell, track down a distributor that offers what you’re looking for. Google is your friend here, but you can also search “dropshipping” on the Shopify App Store in order to find a bunch of dropshipping attachments (plus user reviews for each one!). After that, it’s just a matter of contacting them.

Some of the more popular dropshipping suppliers are Spocket and DSers but there are loads of other options if these don’t offer what you’re looking for.

As far as time goes, it shouldn’t take too long to be fully operational, especially if you’re using your chosen distributor’s Shopify app. The exact functionality of the app will depend on the distributor, but after setting it up, you should be able to select inventory and list it on your site for purchase in a day or two.

Of course, if you’ve got great organisational skills, nothing is stopping you from forging relationships with multiple distributors (although, some are better for Shopify usage than others). As long as the correct orders, payments, and customer information are going to the right dropshipping distributor, you’ll be able to optimise your sales and reach.

4. Start making money!

Dropshipping is a perfect example of passive income, so once it’s all set up on your site, you can sit back and relax as the money starts to trickle in. Depending on what you’re selling, the profit margins on dropshipping can be very thin, as while there are barely any overhead costs, you are essentially being paid a finder’s fee for connecting the customer and distributor. However, this does mean that the money you do make is your own – and will be a nice bit of extra income that can also cover site maintenance.